What GaryVee Got Wrong: Don't Whore Out Your Hobby
Stories, Opinion Justin Gabriel Stories, Opinion Justin Gabriel

What GaryVee Got Wrong: Don't Whore Out Your Hobby

When you whore out your hobby, you stop being a maker and start being a marketer. Marketers are the worst. Trust me. I’ve been one since 2014, starting in content and SEO and graduating into the rest of it: ads, email, social, the whole digital buffet. Marketers ruined the telephone with telemarketing. They ruined email with email marketing, roads with billboards, and television and social media with ads. The list goes on. I know the playbook because I’ve run it many times, and even added to a few chapters.

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